Burj2Burj is committed to being a fully sustainable event.

But finding a supplier that aligned with this vision was a challenge, said the event’s founder Warrick Mac Nicol – until he discovered Badges And Medals.

“The biggest challenge that Badges And Medals solved for us was the sustainability piece. It was quite a challenge finding a brand that could supply sustainable medals to the UAE [United Arab Emirates],” Mac Nicol said.

“We just wanted to find a change and find something a little bit more sustainable – something that brings a bit of a unique story to the initiative.”

By partnering with Badges And Medals, Burj2Burj was able to prevent 20,000 plastic bottles from entering the ocean. That’s equal to 1620 kilograms of plastic waste. And now, their medals are made from 100% recycled plastic and metal.

But what set Badges And Medals apart even further was the support they provided, both in terms of customer service and marketing, Mac Nicol said.

He said their client relations team made the medal ordering journey “a really smooth and clean process”, which he said is “critical to the success of the event”.

“One of the best add-ons that Badges And Medals offered us was the two [reveal] videos that we used to launch the medals on socials, and then also the stills that they provided,” Mac Nicol said. “I think that really offers a unique opportunity for brands like us to market the medals and to really get hype around the event.”